For many Malaysians, enjoying a Milo with friends at the mamak or kopitiam is part of daily life. Although the beverage originates from Australia, Nestlé has claimed that Malaysians are the largest national consumers of the chocolate and malt powdered drink.
However, the drink brand is now being threatened by the production of fake Milo in Malaysia. On 13 March, Authorities seized RM250,000 worth of counterfeit packs of Milo which were to be sold around the area in an illegal operation in Mantin, Negeri Sembilan. Among the items uncovered by the domestic trade ministry were 1000 empty boxes, 50,000 empty plastic packs, a weighing machine and some printers.
Six workers from Myanmar and Indonesia have been arrested. Meanwhile, a video appearing to show the fake Milo syndicate in action has surfaced online.
Nestlé has responded by posting an image to Facebook to tell Malaysians how to identify the difference through the packaging. However, it’s not clear at this stage what the fake Milo contains and how widely it has been distributed. Details are still murky – or should we say, milky.
What’s even more intriguing is that the fake Milo operation was found in an “elite residential area”. This isn’t the usual powdered substance operation that’s busted in a police raid, but it must be lucrative business nonetheless.